But he has something better than talent: he brings good will to
his work. Whatever he learns, he learns so well that it becomes a part of
himself.
10. His employers find that they can depend upon Jim. Customers soon learn
to like and trust him. By diligence, self-culture, good habits, cheerful
and kindly conduct, he is laying the foundation of a generous manhood and
a genuine success.
11. In short, boys, by slighting your tasks you hurt yourself more than
you wrong your employer. By honest service you benefit yourself more than
you help him. If you were aiming at mere worldly advancement only, I
should still say that good will was the very best investment you could
make in business.
12. By cheating a customer, you gain only a temporary and unreal
advantage. By serving him with right good will,--doing by him as you
would be done by,--you not only secure his confidence but also his good
will in return. But this is a sordid consideration compared with the
inward satisfaction, the glow and expansion of soul which attend a good
action done for itself alone.
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